handbook guide
Layout design + illustrations
Factsheet Design
Ipas had extensive research on the CTS Nexus—child marriage, teenage pregnancy, and school dropout—but needed a clearer way to communicate across different audiences. The brief required two distinct outputs: One 2-page document for donors and global stakeholders Seven country fact sheets for country offices The challenge: distill complex, multi-country data into formats that were both easy to scan and compelling enough to drive action.
- CLIENT Ipas
- CATEGORY Information Design, Data Visualization, Illustration
The Approach
I designed a cohesive system that translates dense research into clear advocacy tools:
- Information Architecture — Two-tier structure for different audiences
- Visual Hierarchy — Clean, grid-based layouts with intentional white space
- Data-to-Story Translation — Graphs and visual flows making complex relationships clear
- Illustration as Meaning-Making — Grounding data in lived realities
- Action-Oriented Design — Embedded CTAs guiding next steps
The Outcome
The final system provided Ipas with flexible advocacy tools that made the CTS Nexus easier to understand, communicate, and act on across different contexts.
The materials were showcased in international spaces, extending their reach and impact.
Testimonial:
“Thank you for the great work that you did – we showcased in Bogota.”
— Pansi Pam, Ipas
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